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U.S. Department of Commerce. Quarterly Retail E-Commerce Sales

Ecommerce is booming – Department of Commerce

According to the Department of Commerce, fourth quarter 2016 e-commerce sales increased 14.3 percent over the same period last year. E-commerce sales in this quarter were $102.7 million, compared to $89.8 million in the fourth quarter of 2015.

The challenges of selling on Amazon

The challenges of selling on Amazon

Want to sell more? Thinking about selling on Amazon? Not a bad idea but do a little research before you jump in. This article will help you understand the pros and cons of selling on Amazon. …

Employee award ideas

Gifts vs Money: What do Employees Value More

Want to let your employees know they are appreciated? What form of recognition are you considering? Spoken praise in private or in public, gift card, physical gift, cash…, there are so many possibilities. What is the best option to let your employees know you care about them and appreciate their effort?
Let us take a look at the pros and cons of the two major forms of recognition, gifts and money.

The Impact of Ecommerce on Rural Nigeria

The Impact of Ecommerce on Rural Nigeria

Nigeria is a big country, geographically and in terms of population. Like most developing countries, it has a few sprawling metropolises and then the rest of the country is rural. This article explores how the advent of the internet is changing the face of rural Nigeria

Planning for a Newsletter – Best Practices

A newsletter is an opportunity to attract attention, make an impression on your audience and lead them to take a desired action. It deserves to be paid attention to, to be planned well, to be executed well, the results to be monitored and the process fine tuned. Learn more …

How a Press Release helps you market your business

Effectiveness of Press Releases

Do you send out press releases? No! Why not? Do you think it is not that important? Doesn’t work? You’ll be surprised. It’s one of the most effective tool out there. You need to learn how to write press releases and then learn how to measure their effectiveness. Read on …

Tips and techniques - How to generate traffic to your website

How to generate traffic to your website

So you got a brand spanking new website. Great. Now you might expect to sit back, relax and watch your business grow. Unfortunately, things don’t work that way. Your website needs continuous and steady promotion to generate traffic and draw the crowds that you so badly need. Read on …

How to find a good social media manager

How to find a good Social Media Manager

You may already be convinced that your business needs a social media manager but how and where do you find a good social media manager. That’s not easy. You can go with a company that manages social media for clients or you can hire individual freelancers. But how and where do you find such people. Read on…

Should I outsource my SEO

Why should I outsource SEO

Should I invest my time in learning all about SEO and Social Media Management or should I outsource it? What is a better use of my time? Learning SEO or should I invest my time in developing new products, generating more sales, calling on more prospects. Good Q&A

Appreciate even the small projects

Appreciate even the small projects

Are you an ambitious entrepreneur looking for that big project that will help you hit the ball right out of the ball park? Are you getting frustrated by the elusiveness of such big projects. You keep declining small projects as you think they are not worth your time. Well this article is right up your alley then. Read on ..

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