Do you ship products to your customers? Do you include promotional flyers in your boxes?
This short video talks about including flyers in your shipping boxes. (More ...)
Mar 302013
Mar 242013
If customers call you to place orders, does that make you a sales rep? Should you be given a commission on that sale? Many an outfit puts people on the phone desk and calls them sales reps. Customers call in and place orders. All these so called sales reps. do is take orders. That should not be a commissionable job. This is the function of an order desk, not a sales rep. A sales rep. in my opinion is a person who makes the sale happen. He calls accounts, solicits orders, develops existing accounts so they buy more from the company and find new customers. Order taking is one part of a sales rep’s job and wherever possible, that process [Read More ...]
Mar 172013
You would think that if you buy something for X dollars, and sell it on eBay at over four times that, you should be making a profit. Maybe – maybe not. On bigger dollar value products, that quite often may be true but on smaller parts, your basic minimum costs may be too high to turn a profit. Many a newbie doesn’t realize this soon enough. They keep buying and selling and after a lot of running around, they have less money at the end of the month than they started with. They wonder how it can be. They eventually learn – but the hard way. I have put together a spreadsheet that will help you evaluate every product that [Read More ...]
Mar 032013
There are so many ways in which you can increase your sales without going through a massive effort. Minor subtleties can add to your bottom line and strengthen your relationship with your customers. Just because your customer didn’t ask for it does not mean you cannot quote it. You end up helping your customer save time and hassle and your own profit margin increases. Feel free to share your ideas about sales growth.
Feb 212013
There are many ways to increase sales and profitability. You can try to acquire more customers but it is a bit expensive. One very effective way is to increase sales by selling more to the same customers through slight variations and bundling of accessories. Customers that are buying from you already have put their trust in you and are more likely to buy add-on items from you. Good Luck!
Feb 162013
Adding images to your web pages have SEO value in addition to page aesthetics. This short video will help you understand it better.
Feb 102013
Sharing ideas about how to grow your small business. Be resourceful – discover assets that you never thought were assets. Feel free to share your ideas in the comments below.