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The future of SaaS

The Future of SaaS

Are you using SaaS products? You may be and not aware of it as so many software companies have evolved to a SaaS model. What is the future of SaaS? How will it be 10 to 15 years from now? …

Tips on writing more effective Press Releases

Tips on writing more effective Press Releases

I continue to evangelize the effectiveness of Press Releases and I am glad some of you are taking that to heart and sending out Press Releases. Let me give you a few pointers on how to write more effective Press Releases.

15 Ways to Inspire Employees

15 Ways to Inspire Employees

Want to improve the productivity of your employees? Want to motivate and inspire them? Here’s a list of 15 ways to motivate them, identify with your vision and perform better:

Planning for a Newsletter – Best Practices

A newsletter is an opportunity to attract attention, make an impression on your audience and lead them to take a desired action. It deserves to be paid attention to, to be planned well, to be executed well, the results to be monitored and the process fine tuned. Learn more …

How a Press Release helps you market your business

Effectiveness of Press Releases

Do you send out press releases? No! Why not? Do you think it is not that important? Doesn’t work? You’ll be surprised. It’s one of the most effective tool out there. You need to learn how to write press releases and then learn how to measure their effectiveness. Read on …

Tips and techniques - How to generate traffic to your website

How to generate traffic to your website

So you got a brand spanking new website. Great. Now you might expect to sit back, relax and watch your business grow. Unfortunately, things don’t work that way. Your website needs continuous and steady promotion to generate traffic and draw the crowds that you so badly need. Read on …

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