I continue to evangelize the effectiveness of Press Releases and I am glad some of you are taking that to heart and sending out Press Releases. Let me give you a few pointers on how to write more effective Press Releases.
Archive | March, 2017
List of Popular Freelancing / Outsourcing Platforms
Looking for freelancers to outsource some work but don’t know where to find them? There are many platforms out there for outsourcing and freelancing. We have only listed the most popular ones here.
15 Ways to Inspire Employees
Want to improve the productivity of your employees? Want to motivate and inspire them? Here’s a list of 15 ways to motivate them, identify with your vision and perform better:
Ecommerce is booming – Department of Commerce
According to the Department of Commerce, fourth quarter 2016 e-commerce sales increased 14.3 percent over the same period last year. E-commerce sales in this quarter were $102.7 million, compared to $89.8 million in the fourth quarter of 2015.
The challenges of selling on Amazon
Want to sell more? Thinking about selling on Amazon? Not a bad idea but do a little research before you jump in. This article will help you understand the pros and cons of selling on Amazon. …
Gifts vs Money: What do Employees Value More
Want to let your employees know they are appreciated? What form of recognition are you considering? Spoken praise in private or in public, gift card, physical gift, cash…, there are so many possibilities. What is the best option to let your employees know you care about them and appreciate their effort?
Let us take a look at the pros and cons of the two major forms of recognition, gifts and money.
The Impact of Ecommerce on Rural Nigeria
Nigeria is a big country, geographically and in terms of population. Like most developing countries, it has a few sprawling metropolises and then the rest of the country is rural. This article explores how the advent of the internet is changing the face of rural Nigeria
Planning for a Newsletter – Best Practices
A newsletter is an opportunity to attract attention, make an impression on your audience and lead them to take a desired action. It deserves to be paid attention to, to be planned well, to be executed well, the results to be monitored and the process fine tuned. Learn more …
Effectiveness of Press Releases
Do you send out press releases? No! Why not? Do you think it is not that important? Doesn’t work? You’ll be surprised. It’s one of the most effective tool out there. You need to learn how to write press releases and then learn how to measure their effectiveness. Read on …
How to generate traffic to your website
So you got a brand spanking new website. Great. Now you might expect to sit back, relax and watch your business grow. Unfortunately, things don’t work that way. Your website needs continuous and steady promotion to generate traffic and draw the crowds that you so badly need. Read on …
