About BloggerKhan

My profession is Management and Marketing and it revolves around outsourcing, ecommerce and marketing on the internet. Wise men say identify what you are passionate about and then see if you can build a financial model around it. Well my passion is marketing and ever since the commercialization of the internet, I have been fascinated by the way the internet enables a small business extend its reach and do business with customers across the globe. It’s incredible how a guy in Dallas Texas can do business with a client in Johannesburg South Africa and guy in Peshawar Pakistan can do business with a client in Melbourne Australia. Think about it. Just a few decades ago it was impossible unless you were a multi billion dollar multi national.

While the internet has opened up new avenues previously unimaginable, it also opened up your previously protected local markets to competition from foreign lands. You got to be sharp, you got to be up to par and you got to figure out where your advantage lies.

Over the last few years, my focus has been leveraging lower cost I.T. resources in Asia and Africa for the benefit of small businesses in North America, Europe and Australia. There is a large pool of well educated and trained workforce in Asia and also growing in Africa. They need jobs and the local markets are not big enough to sustain them. In the developed countries, a very large number of people have given up corporate jobs to open up their own small businesses. A significant percentage of these small businesses cannot afford to build websites and even when they do, it’s hard for them to keep updating them to keep pace with changing technologies. That puts them at a disadvantage and they keep losing local market share without having the ability to reach over and grab some long distance market share. That’s where outsourcing can come to their rescue.

Outsourcing has been around for more than 30 years but it has been primarily the domain of large and mid sized companies. The small guy does not have the know how or the volume of business to take advantage of outsourcing. That’s where I thought our opportunity was, that is, in being the bridge between resources in Asia and Africa and small businesses in North America, Europe and other developed countries.

As I have a foot in both worlds, I like to write about subjects that I go through on a daily basis from the client’s perspective and from the outsourcer’s / freelancer’s perspective. If we can help you in some way with software and web related services, feel free to contact our Outsourcing Unit.

In my writings, I cover subjects such as ecommerce, business strategy & methods, technology, reviews and comparisons of products and services.

I hope you find the material useful and wherever you feel you can contribute your knowledge, enter your comments and let others benefit from your experience. This is how we all grow collectively.

Thank You for visiting.

Najeeullah K. Babar

Author Archive | BloggerKhan

January 27, 2017 / 0 Comments

You must set fire to have light – Rumi

Merchants know better. If you do nothing, you lose. Great quote from the incomparable Rumi
I think he is talking to us entrepreneurs. You cannot be an entrepreneur if you are risk averse. If you are risk averse, take a steady job and stay home. If you are an entrepreneur, you may be in for some really rough seas. You can lose anything. “If you do nothing, you lose”.

December 25, 2016 / 0 Comments

Why your business should have a blog

Blogs have enormous potential. Adding a blog to your business website is one of the best decisions you are ever going to make. Not only will it improve your ranking in the search engines, but also drive more traffic to your website and give you more customers. And these will not be the only benefits for your business. Here is a list of 7 major reasons why your business should have a blog …

December 23, 2016 / 0 Comments

The impact of voice search on your SEO strategy

As smart phone users have started using voice searches more often, Google has started adjusting it’s algorithms to mobile devices. How does that impact you? How different is that from conventional searches on desktops and mobile. What is the impact of being # 1 and being # 3 in a voice search result. Read and learn…

December 10, 2016 / 0 Comments

Women purchase early while men wait till the last week

Here is a useful nugget for ecommerce merchants on the buying pattern of men and women during the holidays season. If you are in ecommerce, this will give you some food for thought.

December 7, 2016 / 0 Comments

Data Entry outsourcing for small businesses

Are you a small business? Can you do everything by yourself? No. Well maybe you should look into outsourcing time consuming processes like data entry and focus your time and attention to generate more business and improve your profitability. Let’s look into it…

December 2, 2016 / 0 Comments

How to start an Ecommerce Business

You see all these stories about people making it big in ecommerce and you may wonder if you can be part of this global trade phenomenon. Maybe you have some ideas but don’t know where to start. This article should help you get started.

How to write better Product Descriptions

November 30, 2016 / 0 Comments

How to write great product descriptions

In the world of ecommerce, customers cannot physically touch and feel your products. You must describe them well and present multiple pictures to help the customer make a better decision. Unfortunately many merchants ignore this and just throw up a hurriedly put together website, say a few words and add a picture or two and then sit back and expect the dollars to roll in.

November 24, 2016 / 0 Comments

How to secure your WordPress site

WordPress because of it’s popularity as a CMS of choice for web development and blogs is also the prime target for hackers, and purveyors of malware, adware, ransomware and other nefarious infestations. You must protect against these pests. This article will help you become aware and take the necessary steps to protect yourself….

November 23, 2016 / 0 Comments

Fake Job Posts by Upwork

Upwork is posting fake jobs. If you are a freelancer applying to jobs, be forewarned. The bid credits that you are buying may be a total waste of money.

How to prepare your website for the holidays

November 19, 2016 / 0 Comments

Ecommerce Tips for the Holidays

For many ecommerce merchants, just like conventional stores, the holidays season is the biggest selling season of the year. This article gives you useful tips on getting your site ready and making the necessary adjustments in your operations and offerings to make the most of this shopping season.