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Benefits of CRM for small business

Why is CRM penetration so slow?

Small businesses in the 80s and 90s were doing a better job at CRM. Then they were called CMS or Contact Management Systems. Most small businesses purchased a PC based CMS like ACT or Goldmine, EMIS or Maximizer. There were many others. When the commercial internet took off, people got more enamored about having a […]

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