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How to market for free

How can I market for free?

When you are starting out you quite often don’t have money to pay for marketing, advertising, SEO, Social Media Marketing etc. So how do you promote your business when you don’t have the money? This article is for you…

The challenges of selling on Ebay

The Challenges of Selling on Ebay

Selling on marketplaces is challenging. Most have adopted an adversarial relationship with merchants and try to exploit merchants in order to get a more favorable reputation with buyers (customers).

Ebay is perhaps the most abusive of them all.

Which shipping carrier is better for small merchants

UPS or FedEx or USPS

Shipping cost matters. If your shipping cost is high, your total cost to the customer will be high and make you less competitive. So a lower shipping cost matters to your sales. Which one will be better for you, UPS, FedEx or USPS? Find out …

Chinese Worker

How to compete against Chinese sellers

You cannot compete on price against a competitor who has deeper pockets. You also cannot compete against a person/company who also happens to be your supplier or the manufacturer. His cost will always be less than yours.

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