International ecommerce merchants thinking about expanding to the USA will find it useful to setup association with a US based centralized returns management system intermediary. They can lower the cost of returns management and improve customer relationship.
Archive | Ecommerce
PayPal Insights – Do you pay attention to it?
Pay attention to PayPal Insights. They tell a story – not always the same but watch and over time you may see a pattern and then an ocassional anomaly.
Product descriptions that convert
Are you an ecommerce merchant? Good – its an exploding market. To help customers get comfortable with your products, you need to pay attention to how you describe your products. Simply adding specifications may work for highly technical items but for pretty much everything else, you need to do a better job. This article helps you understand what needs to be done and how to write product descriptions that convert.
How can I market for free?
When you are starting out you quite often don’t have money to pay for marketing, advertising, SEO, Social Media Marketing etc. So how do you promote your business when you don’t have the money? This article is for you…
Unusual way of generating Leads
Need leads to grow your business but can’t afford to shell out big bucks to buy leads? We tried this unusual way of generating leads and it worked. Try it – it may work for you also …
How smaller ecommerce businesses can stay on top of the competition
The biggest challenge for smaller ecommerce merchants is generating traffic. They just don’t have the budget to invest in online advertising. When you are small and you cannot draw people to your website, what do you do?
The Challenges of Selling on Ebay
Selling on marketplaces is challenging. Most have adopted an adversarial relationship with merchants and try to exploit merchants in order to get a more favorable reputation with buyers (customers).
Ebay is perhaps the most abusive of them all.
What do we suggest for small business ecommerce?
Ecommerce is booming – are you thinking of joining the movement? Which ecommerce platform will be best for you? Let’s discuss…
What can traditional brick and mortar stores learn from ecommerce?
There are many things both can learn from each other but the one thing I see most brick and mortar stores ignoring is using a CRM software to collect customer data and then following up with their customers on a …
How merchants mature in ecommerce and grow their business
Coming to grips with ecommerce is a step by step process. New merchants start with the basics and as their understanding improves, they start spreading their wings. This article helps you understand the maturation process of ecommerce…