Izea just doesn’t get it

 Social Media
May 192011
 

It baffles me that Izea, a brokerage in the world of social media advertising would treat it’s Sponsored Tweets unit like a step child. First, it has done a pathetic job of generating enough interest amongst advertisers to place Ads with their publishers. We have several accounts with them and at best Sponsored Tweets has brought in maybe $50 per account per year. That is nothing to be proud of. To punish it’s publishers, Izea introduced a pro membership level at $9.95 per month to give publishers (people with Twitter accounts) more exposure. More exposure to what? More advertisers? You don’t have any. And why would someone pay $120 per year to earn $50 per year. Are people that poor [Read More ...]

MyLikes is eating Izeas lunch

 Social Media
May 112010
 

As I mention in my report 'How to Monetize Twitter', for those who want to make money off their Twitter Accounts, there are several options but the two key players are Izea through their Sponsored Tweets unit and RevTwt. There are others but of much less significance. Of late 'MyLikes' has joined the fray and seems to be making life difficult for the older more entrenched counterparts. Izea has been dragging it's feet and has not been able to get enough advertisers on board to provide a consistent source of revenue for Twitter users. Izea's model has been different than RevTwt – it allows advertisers to sponsor a Twitter account at a predetermined dollar amount. The advertiser sends out a [Read More ...]

What is MyLikes

 Social Media
Apr 202010
 

MyLikes is a startup launched by two ex Google Adsense and Adwords experts that encourages people to share with others what they like but with a commercial angle. Let's say you are active on Twitter or you have a website or blog. You join MyLikes and browse through the list of advertisers. If there is one that you like, you tweet about them to your Twitter followers or write about them on your blog / website. When people click on the link you provide, you get paid. What you get paid depends on what the advertiser is willing to pay and / or what MyLikes determines you deserve to be paid. They determine that based on your influence within the [Read More ...]

Webinars on Traffic generation, Prospecting, Social Media …

 Social Media
Nov 152009
 

Sign up for our Weekly webinars on: Prospecting   Traffic generation   Social Media methods like:   Twitter Facebook / MySpace Videos Blogging   Business Development   Business opportunities Sign up for the webinars at http://bit.ly/ayjEp

LJT – lite

 Social Media
Nov 102009
 
LJT - lite

My book ‘Long John Twitter‘ (LJT) launched in May 2009 was received very favorably and helped me get familiar with all kinds of Twitter users. When I was writing LJT, I had the professional marketer and business person in mind. Over the last few months, I have noticed another kind of Twitter user that I wasn’t too familiar with – the student and the social media hobbyist. These two groups are joining Twitter by the droves but their reasons are very different than businessmen and professional marketers. These two groups, students and social media hobbyists primarily want to use Twitter for fun. However; while having fun, they do want to have some bragging rights and want to outdo their friends [Read More ...]

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